Ding, thank you so much for your kind comments on the agony aunt column. I am humbled. I’d like to point out that all are welcome to air their problems and advice in this column – everyone’s contribution is welcome and appreciated. Let it out.
Now, on to your predicament. Let me start off by congratulating you on your entrepreneurial endeavour, it’s exactly this kind of pioneering spirit that will lift us in these dark days. And a not for profit venture at that – altruistic acts like these offer hope and inspiration in this avaricious world gone mad.
I’m delighted to advise that I think you’ll find your target market, the swingers market, most receptive to you and your stunning Ding Gym instructors. There is obviously a gaping hole in the market at present and I think you and the Ding Gym team are perfectly poised to fill that hole.
While I understand that you would have preferred a fanfare for your opening, In the current economic climate for the launch at least, low key is more tasteful: and certainly wins the crass versus class battle. It also suits the venture more; it is a discerning, exclusive service after all, is it not?
My advice in marketing your cutting edge new venture is… less is more. Forget the flamboyance of magazines, TV and radio - IT is the answer. Now, I don’t just mean you sticking your flash drive into a client’s usb port and transferring your data all over her hard drive. You need to exploit the online nature of our swing community.
My advice is to ‘leak’ some video graphic evidence (perhaps a viral?) showcasing your skills in the services you provide. Think one night in Paris, and you’re on the right track. One Ding Day in Dun Laoghaire hasn’t got quite the same ring – it will need work. Ding gym will fix it? Nah. Perhaps a forum competition?
Finally Ding, I know you say you’ve invested and gambled in this new enterprise. In the unlikely event that you should run into financial difficulties, may I suggest that you do not ask Mr. Lucylovesit or any other gunner fan for a Baleout? (I wouldn’t like to see you get a kick in your Ding gym equipment).
In terms of operations, I agree with your strategy of starting off slow before getting progressively faster and faster in order to achieve full penetration into the mainstream market. I wish you every success in your inspirational venture. I can see big things ahead even in a market that is harder and harder to get a good firm grasp of.
Marketing master in Mulhuddart
Dearest Eden
Again a bright light in these dark times.....
I'm not really one for inuendo but I do like to slip one in every now and then but I must comment on the undercurrent to your response let me explain
" ...less is more ..." Fully Fully agree with you here take Ryanair as that very same example...My approach here is to have the instructors tasetfully presented so the mind is stimulated as much as (love) muscles..... My own personal approach would be per client basis
"...insert your flash drive into her usb port ...." Again sound advice but i might tone it down to portable storage device the use of the word flash in a business context may be mistaken by the late late show audience types among us ....
".....leak some video footage ...." As a safe sex kinda guy any form of uncontroled leakage would be against the Ding Gym ISO 9001 quality procedures but in controlled circumstances under controlled conditions this may very well prove to be a very good attraction for the more discerning Gym Swingers......
As for the title I dont want the Gym to be linked to all be it classics like Debbie Does Dallas so was thinking of a theme like a "A gym in your Office" .... " Exercise outdoors with Ding" ...."Enjoy a Ding Gym Session with friends over the festive season" etc
"....Full Penetration..." is the ultimate delivery but I do want to emphasise we also cater for the teasing and physical side of non penetrative stimulation and relaxation (post rigours workout)...
I dont want to get personal here but the undertone to your response leads me to suggest a workout of a Gym of sorts for you might be benifical ...In this instance I feel with the assistance you have offered to date that an honoray membership to the Ding gym is on its way to the Northside for your use as and when u need it...
Ding in Dundrum
Just so you know. I escaped from the car. Am away working in Galway now til Christmas so I should be safe up here.
Old Indian Proverb
This has just been brought to my attention from a Yoga Guru in Kildare
"Swinging is key to a healthy body and mind, but because getting to the gym can difficult and time consuming, not to mention it just isn’t for some people, we don’t do as much swinging as we should. Now Ding home makes the Ding travel to you. Make swinging fit around you, your family and your life"
Christmas has come early for Eden :lick:
Thanks Ding in Dundrum soon to be in Drumcondra! :thumbup:
Dear Agony Aunt,
My bunny is broken. What am I going to do? :upset:
A desperately upset Sparks
Dear Agony Aunt
Please can you help i'm having a problem every time i enter the post office i keep on producing my condom from my wallet when i go to pay the ould electric bill.:doh:
You wouldn't mind but the lady behind the till is about sixty and nearly dies of this mean i have a lusting :doggy:for the older women syndrome ha ha or do i have to stop carrying me condom in me wallet anytime i enter the post office any advice would be app.:thumbup::lol2:
biggles
Help!!!
I don't know what to do, in recent days I have found myself forgetting certain items of clothing and leaving them behind in peoples houses, cars etc. I'm not sure if this is something I am doing on a sub conscious level and am curious as to the possible reasons for leaving these items behind.
Please all advice greatly appreciated
Kitten x
Dearest Kitten
In trying to assist you recall Did the clothing Item look something like
< ----- this ?
Found: One Ding Gym Tshirt personalised with the words "kitten28". Brand new and very clean. May have been used once by the owner before being misplaced.
Should this item be yours, please go to your favourite internet auction site to bid for its safe return. Ah feck it, just give us a snog and you can have it back :lick:
Dear Agony Aunts and Uncles,
Since the recession began, like everyone I've had to cut back on little luxuries. Traumatically, for a lady who enjoys sexy time, the underwear budget was one of the first to be cut.
Unfortunately, by now, the elastic has loosened on all my old bloomers. Now, I'm a resourceful kind of girl. Initially, I welcomed the challenge and came up with the ingenius solution of folding them over and stapling them. This has worked reasonably well to date.
However, it is not a perfect solution; safe removal of staples do present a delay in accessing the secret garden of Eden and they also leave little puncture marks thus further destressing the poor old bloomers. Have you any other suggestions?
Many thanks for your help,
Droopy drawers in Drumcondra
I can't sleep wondering where the hell do I get bailing twine?:-?:-?:-?:-?:-?:-?
New Years resolutions
Dear Agony Aunts and Uncles,
Every year I make new years resolutions and every year I fall a little short of sticking to them. This can sometimes ruin my whole year as the guilt engulfs me. So, this year I was thinking of introducing a fail by date so that I can get the guilt over with earlier and introduce the "oh well' philosophy a little sooner. What do you think is an acceptable fail by date?. Many thanks,
Guilty in Glasnevin